Last Updated 01/16/2011

OVERVIEW
Your privacy is of the utmost importance to us. To better protect your privacy, we (Nolcha, LLC) , provide this notice explaining our online information practices associated with our web site, located at www.globalfashionbrands.com and its associated domains (collectively “GFB” or "Web Site"), and the choices you can make about the way your information is collected and used.
GFB was built to make it easy for businesses to share information and showcase products with users and users to search for said businesses and shop their products. In addition, users can register to create profiles to shop and share with other users and businesses. You do not need to register to use GFB, however the majority of GFB's features are available to registered members to enhance your experience.

GFB ADHERE'S TO THE FOLLOWING PRINCIPLES

• If you choose to register with GFB, GFB gives you control over your personal and sensitive information
• GFB will never share your personal information with another user without consent
• GFB will never rent or sell your personally identifiable information to third parties for marketing purposes without your consent

By using or accessing GFB, you are accepting the practices described in this Privacy Policy.

THE INFORMATION WE COLLECT AND HOW WE USE IT
This applies to all information collected by us through your interactions with our Web Site or submitted by your personal use on the Web Site.
Account Information:
If you create an account to take advantage of the full range of services provided by GFB, we require user registration, through which you provide personal information such as your Name (first and last), Username, Password, E-mail address, Postal Code, Birth Date, and Gender; in additon to giving you the option to input additional personal information such as: your favorite product types, designers, brands, and stores; your sizes, price range, location and other personal information that you may elect to provide.
Account Deletion:
You may elect to cancel your membership with GFB and by deleting your account, you will take all of your personally identifiable information with you.
Email Address:
We use your email address to send you important Web Site or profile information, updates, newsletters, and we contact you on behalf of other users (personal messages, friend requests, business updates, etc).
Flash Sales Emails:
If a user wishes to subscribe to the GFB Flash Sales emails, we ask for contact and delivery information such as name, postal code, and email address. Our Flash Sales emails provide an unsubscribe link with each broadcast. We will never sell your email to a third party under any circumstances.
Contact Us or Feedback:
Users may elect to complete and submit contact or feedback forms with personal or contact information. We will record any personal or contact information so we may efficiently respond to your communication only.
General Site Use Information:
When you enter GFB, certain types of general information about your use is collected by us including but not limited to the number of times you have visited the Web Site, your browser type, IP address and location, pages you viewed, and timestamps. We use this type of information to manage the Web Site and provide the highest possible level of service to you. We also use this information in the aggregate to analyze user behavior and trends in order to measure use of the various areas of the Web Site while enhancing user experience.
Cookies:
GFB uses cookies and web log files to track site usage and store certain information. A cookie is a data file which resides on your computer that ties information to GFB about the user. GFB uses session ID cookies to recognize you as a user when you return to our site using the same computer and web browser. This recognition terminates once the user closes the browser. GFB also uses the persistent cookie which allows us to recognize you as an existing user so you will not need to log in before using the service. In order to access or change any of your private information, you must log in securely again with your password even if your computer contains your persistent cookie. Additionally, if you log out of the GFB site you will need to re-enter your password the next time you visit in order to log back in to your account. GFB also uses these persistent cookies to store information about the searches you have done and the items you consider important and interesting to share with other users.
Profiles:
When you use GFB, you may choose to set up a personal profile, send messages, perform searches, fan businesses, clip coupons, and transmit information through various channels. We collect this information so that we can provide you this service and offer personalized features. In most cases, we retain it for ease of Web Site use.
User Content:
You post User Content (as defined in the GFB Terms of Use) on the Web Site at your own risk. Please be aware that no security measures are impenetrable. We cannot and do not guarantee that User Content you post on the Web Site will not be viewed by unauthorized persons. We are not responsible for circumvention of any privacy settings or security measures contained on the Web Site. You understand and acknowledge that, even after removal, copies of User Content may remain viewable in cached and archived pages or if other Users have copied or stored your User Content.
By using GFB, you are consenting to have your personal data transferred to and processed in the United States.

USERS UNDER AGE 18
Protecting the privacy of the very young is especially important. GFB does not knowingly solicit personal information from anyone under the age of 18. GFB also does not knowingly allow such persons to register to use the site. By using GFB you represent and warrant that you are over the age of 18 or are using the site under the supervision of a parent or guardian. GFB reserves the right to terminate your membership if we become aware that you are under the age of 18. If you believe we have information about a minor under the age of 18 please contact us at privacy [at] GFB.com

SHARING YOUR INFORMATION WITH 3RD PARTIES
GFB will not share your personal information with any 3rd parties. We may provide aggregated information or preferences results for all users for marketing and advertising purposes.
It is possible that we may need to disclose personal information when required by law. We will disclose such information wherein we have a good-faith belief that it is necessary to comply with a court order, ongoing judicial proceeding, or other legal process served on our company or to exercise our legal rights or defend against legal claims. Additionally, we may share account or other information to lawyers, government agencies, or other companies when we believe it is necessary to comply with law, to protect our interests or property, or to prevent fraud or other illegal activity perpetrated through the GFB service.
Should the ownership of all or substantially all of GFB were to change, your user information may be transferred to the new owner so the service can continue operations. In any such transfer of information, your user information would remain subject to the promises made in any pre-existing Privacy Policy until further notice.

External Links
GFB contains links to other web sites. We are not responsible for the privacy practices of other web sites. We encourage our users to be aware when they leave our site to read the privacy statements of each and every web site that collects personally identifiable information. This Privacy Policy applies solely to information collected by GFB and practices on the Web Site.

Third Party Advertising
Advertisements that appear on GFB are sometimes delivered directly to users by third party advertisers. They automatically receive your IP address when this happens. These third party advertisers may also download cookies to your computer or use other technologies to measure the effectiveness of their ads and to personalize advertising content. In this way, they may compile information about where individuals using your computer or browser saw their advertisements and determine which advertisements are clicked. GFB does not have access to or control of the cookies that may be placed by the third party advertisers. Third party advertisers have no access to your contact information stored on GFB unless you choose to share it with them.
This Privacy Policy covers the use of cookies by GFB and does not cover the use of cookies or other tracking technologies by any of its advertisers.

Security
GFB takes appropriate precautions to protect our users' information. Your account information is located on a secured server behind a firewall. When you enter sensitive information, such as credit card #'s, we encrypt that information using secure socket layer technology (SSL).

Notices and Revisions
Your use of GFB, and any disputes arising from it, is subject to this Privacy Policy as well as our Terms of Use and all of its dispute resolution provisions including arbitration, limitation on damages, and choice of law. We reserve the right to change our Privacy Policy and our Terms of Use at any time. Changes and clarifications will take effect immediately, if we make changes, we will post them and will indicate at the top of this page the policy's new effective date. Please take time to refer to this policy on an ongoing basis so that you stay informed as your use of the Web Site after such changes are implemented constitutes your acceptance of the changes.

Contacting Us
If you have any questions about this privacy policy, please contact us at arthurm@nolcha.com or through our web contact form.